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Hot 104.9 Info



Hot 104.9 is Mid-Missouri's new home for joy and inspiration. Hot 104.9 is office-friendly, reaching middle and upper lifestyle consumers that are affluent and important to our business community.
Hot 104.9 plays the today's hit music.  



Loyal * Dedicated * Supportive of our advertises!

25-54 demographic, middle to upper lifesyle, femali-focused.


Chris Tomlin Mercy Me Casting Crowns
Newsboys Building 429 Toby Mac
Sidwalk Prophets Lauren Daigle Phil Wickham
Hillsong Matt Mayer Zach Williams


Establish your marketing plan now on

Mid-Missouri's Hit Music Channel...Hot 104.9!

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